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Aetna CEO Rallies Behind Evidence-Based Alternative Treatments

  1. Christopher C Charles

    Mark Bertolini, CEO of insurance giant Aetna, recently appeared on MSNBC to discuss the company’s strategy for addressing rising insurance premiums. While much of the discussion focused on the potential effects of emerging legislation and a stumbling economy, the power of evidence-based alternative treatments was cited as a way to offset costs and improve wellness. Bertolini made a point to highlight the often dramatic benefits offered by evidence-based, supplemental and alternative therapies such as yoga, meditation, and other mindfulness practices.

    Could Aetna’s stance on evidence based alternative and integrative therapies lead to wider insurance coverage of animal-assisted therapies? How soon do you think we might see such wide coverage? And what can we do to help reach that point sooner?

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