Marketing Ideas that Could Improve Adoptions and Reduce Return Rates of Dogs in Shelters in the State of Michigan
Theses | Contributor(s): Marcy Wilhelm-South, Bryan Klemett
Dogs have always been something that attracts people’s attention. It is hard to decide whether it is their fur, their cuteness, or their personality that makes them lovable. The area I chose to conduct my research is in marketing. Since dogs are man’s best friend, what other better...