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Integrating Emotional Affect into Bear Viewing Management and Bear Safety Education

By John Nettles

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The popularity of viewing wildlife, specifically brown bears (Ursus arctos), is increasing rapidly throughout North America, from Yellowstone National Park (NP) to Denali National Park. In addition, population distributions of both humans and brown bears are expanding, creating larger areas of overlap and an increased possibility of human-bear interactions. In order to prevent negative encounters and injury to either species, park managers must continue to work to encourage appropriate behavior among local residents as well as park visitors. Human behavior, however, is a result of many complex factors, including emotion and cognition. Despite this, the effects of emotions on human-wildlife conflict remain unstudied and therefore may limit success of any mitigation efforts. This thesis employs a quantitative self-assessment questionnaire within a sequential exploratory design to understand the relationship between emotion and behavior within the context of human encounters with bears. Results demonstrate significant variation in negative affect across bear encounter scenarios and highlight several areas of uncertainty among respondents. These results are used to develop a set of meaningful recommendations to improve the efficacy of current bear management and safety education.


Marcy Wilhelm-South

Purdue University

Date 2020
Pages 104
Department Parks, Recreation and Tourism Management
Degree Master of Science
Language English
University Clemson University
Cite this work

Researchers should cite this work as follows:

  1. Animal roles
  2. Bears
  3. Education
  4. Emotions
  5. open access
  6. safety
  7. Tourism and travel
  8. Wild animals
  1. open access